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Saturday, December 24, 2011

Why Running A Mobile OS By Committee Can Be Very Hard

Photo: Justin Sullivan/Getty Images
It’s not that Android is poised to lose ground among consumers this year: people clearly seem to want an alternative to the iPhone and none of the other competitors—Microsoft’s Windows Phone 7 or Research in Motion’s BlackBerry—are in any position to make significant gains at Android’s expense in the short term. And it’s not clear how many average consumers get caught up in these update debates the way more passionate mobile advocates do.
But Android partners are thinking long and hard about their investment in the software heading into 2012, sick of patent taxes and worried about Google’s potential purchase of Motorola: It’s hard to find that many people in the mobile industry who believe that Google will always run Motorola (NYSE: MMI) at arm’s length, as it has insisted it plans to do should U.S. and European regulators approve the $12.5 billion deal.
Even if Google does live up to that promise, it has a recurring problem whenever it tries to enforce standards on Android partners. Many companies signed up for the program with the understanding that they would be able to run their phones as they saw fit rather than having to operate under the yoke of a single company like the way Microsoft (NSDQ: MSFT) held sway over the PC industry for decades.

Article From: paidcontent.org

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